Customer Service Practitioner Apprenticeship

Providing customer service products and services for businesses and other organisations.

What is a Customer Service Practitioner Apprenticeship?

The Customer Service Practitioner Apprenticeship is designed to develop skilled professionals who deliver exceptional service, build customer relationships, and enhance overall business success. As the first point of contact in many customer interactions, a well-trained customer service practitioner plays a key role in shaping customer experience, satisfaction, and loyalty.

This apprenticeship equips employees with the knowledge, skills, and behaviours required to provide high-quality service across various communication channels, including face-to-face, telephone, email, and social media. Apprentices will learn how to understand customer needs, manage expectations effectively, and handle orders, payments, complaints, and aftercare with professionalism and efficiency.

A strong focus is placed on ensuring apprentices align with your organisation’s service standards, brand values, and regulatory requirements. They will gain expertise in using business systems, managing customer interactions, and improving service quality through feedback and performance monitoring.

By investing in this apprenticeship, employers can develop confident, customer-focused employees who enhance service delivery, improve customer satisfaction, and contribute to business growth. This programme helps create a workforce that is proactive, adaptable, and committed to maintaining high service standards in any sector.

Curriculum Outline

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Know your customers
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Understanding the organisation
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Meeting regulations and legislation
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Systems and resources
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Your role and responsibility
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Customer experience
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Products and service knowledge
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Interpersonal skills
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Communication
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Influencing skills
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Personal organisation
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Dealing with customer conflict and challenge
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Developing self
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Being open to feedback
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Team working
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Equality-treating all customers as individuals
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Presentation-dress code, professional language
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Right first time

Apprenticeship Overview

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Apprenticeship Standard Reference Number

ST0072
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Apprenticeship Learning aim code

Z0001875
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Apprenticeship LAR code

122
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Apprenticeship Level

Level 2
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Maximum Funding band

£3500
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Delivery time

12 Months Practical + EPA
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EPA Awarding Body

TQUK